Delete your Purrla account
Last updated 15 September 2026
This page explains how to delete your account in the Purrla app, made by Purrla LLC, and what happens to your data when you do. You can delete it from inside the app, or by emailing us if you no longer have the app installed.
Removing the app does not delete your account. Your account, cats, events and recordings stay until you delete the account using one of the options below.
Delete it in the app
Open the Purrla app, go to Account and tap Delete account. You will be asked for your password, because deletion happens immediately and cannot be undone. There is no waiting period.
Delete it without the app
If you have uninstalled the app or cannot sign in, email us from the address you used to create your account and ask us to delete it:
Use the subject “Delete my Purrla account”. We will reply to confirm the request came from you, then delete the account and let you know when it is done.
What is deleted
Deleting your account removes:
- your recordings, and the video and audio files behind them;
- your events, notes and stars;
- your cats and their photos;
- your cameras and their diagnostics, which releases the hardware to be set up again;
- your profile, push token and time zone;
- your sign-in itself.
What is kept
Frames from your recordings that have already been added to a training set for our cat-detection models are kept, because removing them would damage a model built from many people’s footage. They are kept without anything that identifies you: the link to your account, your camera and every remaining file is removed, leaving only the frame and the time it was taken. Nothing else is kept.
Deleting some of your data
If you want to keep your account but have specific data removed, such as a particular recording, email us at meow@purrlapet.com and we will help. The privacy policy explains what we collect and how long we keep it.